Tracking the performance of your campaigns is essential for ensuring they stay on target and deliver the expected results. A progress report provides a clear snapshot of key campaign metrics, including pacing, spend, and other performance indicators, all in one convenient Excel file. This allows you to monitor your campaigns in real time and make informed decisions to optimize outcomes.
In this guide, we’ll show you how to create a progress report that covers all the necessary metrics—pacing, campaign performance, and spend—so you can keep a close eye on your marketing efforts. Follow the steps below to generate a detailed and actionable report.
- Make sure you are in the Tracker section and locate the report icon beside the campaign name.
- Select the date range from the drop-down or choose a specific date range. You can also either select to include a viewability and/or creative breakdown.
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Click on Submit and it will automatically download an excel file.